The Challenge
Sales teams that sell to dealers usually learn on live calls, where a weak conversation can cost a real deal. Classroom training and role-play with colleagues are hard to repeat, hard to score fairly and hard to scale across a team.
The client, a sales training consultancy, wanted a safe place where reps could practise realistic dealer conversations as often as they like, get a score after every call, and build skill step by step, without waiting for a trainer to be available.
The Solution
Evynta designed and built a custom LMS around voice. Reps choose a dealer persona and talk to it out loud, in natural Hinglish, the way they would on a real call. The AI dealer replies in real time and responds like a real dealer would.
Every call is scored, including a behaviour score, so reps can see what to improve. Practice starts with a beginner dealer, and each level a rep passes unlocks a tougher persona, which keeps training progressive and motivating.
Behind the learner app is a full admin platform. A super admin adds and manages companies, handles sign-up requests from the website, manages personas and users, and follows activity through an overview dashboard with calls per day, active people and an activity log. Companies can train their whole team, and individuals can also practise on their own.
Key Results
- Reps practise dealer calls by speaking out loud against realistic AI personas
- Every call is scored, including a behaviour score
- Levels unlock tougher dealers as reps improve
- Works for individual learners and for whole company teams
- One admin to manage companies, people, personas, sign-up requests and activity
- Hinglish conversations that sound like real Indian sales calls